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The Untold Story of Larry Page's Incredible Comeback
In Google’s early years, Larry Page set aside two days per quarter to personally scrutinize the OKRs for each and every software engineer.
John Doerr • Measure What Matters: How Google, Bono, and the Gates Foundation Rock the World with OKRs


Page and Brin, not yet thirty, pinned a ludicrously broad mission statement to their founding documents: Google would “organize the world’s information and make it universally accessible and useful.” By 2006, Google was applying this mission to anything the internet touched.
Mark Bergen • Like, Comment, Subscribe
Long before Gmail or Android or Chrome, Google brimmed with big ideas. The founders were quintessential visionaries, with extreme entrepreneurial energy.