The Total Coaching Success Book: Everything You Need Internally and Externally to Create a Financially Successful Coaching Business

We become better coaches every time we do something to grow ourselves. Our consciousness is what people are buying. The more we grow, the more we expand, and the more valuable we become. We bring everything to our clients: our life experiences as well as all the trainings, workshops, coaching sessions, therapy and everything else we’ve done in our

or assume that there’s a puzzle piece missing, and you have the piece. The piece could be more listening, or asking them if they are wanting something different, or reflecting to them what you are noticing in the conversation.

Becoming a trusted source of transformation for others is a process, not an event. And it’s the NUMBER ONE thing highly successful coaches do.

Coaching is a relationship business. We start out serving and create a relationship that the client wants to continue. Through those initial conversations we’re not “selling” them but helping them create a vision of what’s possible for them. This takes time.

Stutz on Netflix Brené Brown on Netflix (and any Brené Brown book) Atul Gawande’s Ted Talk on coaching, and his book, Being Mortal: Medicine and What it Means in the End Leadership and Self-Deception by the Arbinger Institute Radical Candor by Kim Scott Authentic Success by Robert Holden Strength to Strength by Arthur Brooks More Time to Think by N

Don’t get into, “Wow—what’s changed?” They will tell you what’s changed, and we want to agree, because not agreeing is not cooperating with their new reality, which is now no.

OBSTACLE: What’s in the way? If this is where you are, and this is where you want to be, what’s in the way? How do you keep what you want out? Where do you hold back? What stops you? What are you afraid of?

If we were going to work together, what would need to occur to make investing in coaching again the best money you have ever spent, personally or professionally? What would need to occur inside? What would occur outside?

The keys to coaching the so-called uncoachable are: Looking at where you are judging them or making them wrong, because judgment and “wrong-making” contributes to them being less coachable. Clients and prospective clients feel our judgment, even if they can’t articulate it.