How might you come up with a journey that makes a difference in your marketplace?

One prototype is like having a single rabbit: It has some value, but two can be more interesting, and can start you down the path to more and more.

that innovation teams often have to hurdle the barriers set up by well-meaning company management.

That, to me, is the strongest methodology: the independence of mind to draw your map and tell your story from the conditions you encounter, not the preconceptions we often bring to a project.

Crude prototypes require more courage than polished ones.

Set Designers look at every day as a chance to liven up the workplace. They create collaborative spaces for “neighborhood” teams. They gauge how space behaves and make subtle adjustments to keep it responsive to your shifting needs.

As new generations redefine affluence, it may be less about what you own and more about what you’ve done.

“Mediate, don’t automate.”

How might you offer your customers or clientele a chance to experiment with your offerings in a risk-free environment?