This started with the Seventh Avenue, shop-and-copy approach that has defined the industry, but no longer works with consumers on a global scale. America created the concept of lifestyle brands—it drove the rise of casualization as early as the 1950s, first through denim, then khakis, and now leggings. But the fashion itself has long been predicate... See more

I’m into ideas over trends, and twists and turns that feel individual and practical. I like things that feel a little trashy or tacky, and I’m embracing a new phase of my style that nods to that. I want to get dressed to feel (here it is again) horny, rich, and lazy. Not brat, not mob, not quiet.