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The summer of outdoor commerce
Those of us who spend our careers analyzing businesses tend to see these types of massive behavioral shifts from a business-first perspective, but what does this look like for consumers?
SparrowAdvisers • The Rule of Threes: The subscription economy from a consumer’s perspective
for trend watchers, to witness businesses voluntarily and pre-emptively making certain sacrifices is an interesting signal. These businesses were placing bets that “doing the right thing” (environmentally, socially, or for people's health) would be the right economic decision too.
David Mattin • Trend-Driven Innovation
We’re seeing endings everywhere, in both obvious and non-obvious ways. Let me count the ways.Despite Trump’s non-brand-approved appearance, McDonald’s is failing as a major E. coli outbreak hit their (icky) onions (along with Burger King and Taco Bell too), sending shares down. It’s not just the E. coli but one of the brand’s fry suppliers closed m... See more