The Strategist's Playbook
Rumsfeld Matrix
You can’t find a competitive advantage if you’re using the same signals as everyone else. AI has only amplified this problem, flooding the field with identical insights. The Rumsfeld Matrix is a simple but powerful tool for uncovering the overlooked and finding truly novel information.
You can’t find a competitive advantage if you’re using the same signals as everyone else. AI has only amplified this problem, flooding the field with identical insights. The Rumsfeld Matrix is a simple but powerful tool for uncovering the overlooked and finding truly novel information.
Jasmine Bina • The Strategist's Playbook
matrix for thinking through and finding new info