
The Storytelling Animal: How Stories Make Us Human

The reason we “need stories that mirror the mind of the world” is because stories are one of the primary tools we have to understand ourselves and our place in the world. If the world has changed – if our awareness has expanded to see the complex, fragile networks we exist in – then our stories must change too. By grounding this evolution in resear
... See moreWhat Great Storytellers Know: Seven Skills to Become Your Most Influential and Inspiring Self
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Story is what brain does. It is a ‘story processor’, writes the psychologist Professor Jonathan Haidt, ‘not a logic processor’
Will Storr • The Science of Storytelling: Why Stories Make Us Human and How to Tell Them Better
According to Will Storr in The Science of Storytelling: “Neuroscientists are building a powerful case that metaphor is far more important to human cognition than has ever been imagined. Many argue it’s the fundamental way that brains understand abstract concepts like love, joy, society, and economy. It’s simply not possible to comprehend these idea
... See moreMatthew Dicks • Stories Sell: Storyworthy Strategies to Grow Your Business and Brand

