I define “creative risk” as the wild ideas in our mind’s eye that we would love to pursue, but don’t because the cost (time, money, reputation...) is too much to bear. As a result, we play it safe in the form of making sequels in Hollywood, emulating successful campaigns in advertising, and “staying in our lane” or what we’re comfortable with in... See more

The problem for AI is that creative work is not predictable. It is not about statistical likelihood or simply mashing up the familiar—it is about leaps in logic and counterintuitive juxtapositions. It is about the unique experience of the individual, and seeking to do what has never been done before. It is about the least predictable next word or

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rest itself becomes an act of rebellion. If AI gives us near-limitless productive capacity, the truly radical act might be to not use it at all. By setting realistic targets for ourselves, and putting up boundaries, we can slow the erosion of our humanity.

Similarly, AI creates nigh-infinite consumption potential. OpenAI 's Sloptok can generate

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