The Shape of the Essay Field

That’s my big learning of the year: understanding the way someone’s interior life translates to what they make. When I first started writing this Substack, I was possessed by the sense that I had to figure out “how to do it.” Which other Substacks do I like, which other Substacks are popular, what do they write about, how do they make it work. It’s... See more

People read nonfiction to learn and to feel. My framework for ensuring a blog post accomplishes both is to start with a first draft that focuses on "novel" ideas.

A novel idea is one that's not just new to the reader, but also significant and not easily intuited. Think of it as new and worthwhile . I've identified five categories:

• Counter-intuitive —

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I believe an essay is the most flexible written medium, and it calls for a fusion of genres: the soul of a memoirist, the pen of a poet, and the rigor of an academic. By learning to shape a thesis, your essays will become more than gripping stories with beautiful sentences, they will help you and your reader make sense of the world.

• Writing advice is often about prose in general, but essays are a specific beast. An essay is different from a diary entry, a newsletter, and a business memo. It is more substantial than a tweet, and less intimidating than a book. Given an essay’s length, you can get feedback, rewrite it, and still publish every week. Done right, an essay is a timel

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