The rule of three in persuasion
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The rule of three in persuasion
The following heuristic, however, is one of the most popular—and effective—and you can start using it immediately.
Drew Eric Whitman • Cashvertising: How to Use More Than 100 Secrets of Ad-Agency Psychology to Make BIG MONEY Selling Anything to Anyone (Cashvertising Series)
People can be trusted to make good decisions for themselves if they’re presented with the truth. • Creating mountains of free content doesn’t necessarily help the prospect and may actually hurt you. • Missing one belief can derail the whole sale. (This is a wild thing to witness. For my course, if they have 99.9% of the beliefs, but think online co
... See moreBilly Broas • Simple Marketing For Smart People: The One Question You Need to Win Customers without Gimmicks, Hype, or Hard Selling
numbers and stats are proven to boost credibility,