The rise of ecosystem marketing & how to make it work for your company
mail.google.com
The rise of ecosystem marketing & how to make it work for your company
effective marketing now relies on empathy and service.
Seth Godin • This is Marketing: You Can’t Be Seen Until You Learn To See
How Brand Building and Performance Marketing Can Work Together
hbr.org
The text discusses evolving B2B marketing measurement strategies, emphasizing the transition from cost-based metrics to revenue-focused approaches and the integration of advanced tools and data for improved business impact assessment.
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