The quite strange story of the best logo ever – Franco Grignani
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The quite strange story of the best logo ever – Franco Grignani
Adesign icon doesn’t come along every day. To be so considered it must not only transcend its function and stand the test of time, but also must represent the time in which it was produced.
Steven Heller • Design Literacy: Understanding Graphic Design
“A trademark is a picture. It is a symbol a sign an emblem an escutcheon...an image. There are good symbols... like the cross. There are others... like the swastika. Their meaning are taken from reality. Symbols are a duality. They take on meaning from causes... good or bad. And they give meaning to causes... good or bad. The flag is a symbol of a ... See more
Back when fonts were good
After all, it’s been said that “brevity is the soul of wit.” I also believe that the less alphabet letters are incorporated into the icon, the more conspicuous it can be. I hate when brands use an initial or the entire word(s) in their logo. It’s a cheat, the easy way out. Plus, a brand might be confused for another sharing the same letters. What a... See more