The quite strange story of the best logo ever – Franco Grignani
updated 3mo ago
The quite strange story of the best logo ever – Franco Grignani
Domingo Betancur added
- After all, it’s been said that “brevity is the soul of wit.” I also believe that the less alphabet letters are incorporated into the icon, the more conspicuous it can be. I hate when brands use an initial or the entire word(s) in their logo. It’s a cheat, the easy way out. Plus, a brand might be confused for another sharing the same letters. What a... See more
from This Is Not a T-Shirt by Bobby Hundreds
Why Do So Many Brands Change Their Logos and Look Like Everyone Else?
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sari and added
Nowadays, we call them logos—but they are symbols of what lies beneath.
from Brand Thinking and Other Noble Pursuits by Debbie Millman
