ð§ Psychology of Design: 106 Cognitive Biases & Principles That Affect Your UX
Nir Eyalgrowth.design
Saved by sari and
ð§ Psychology of Design: 106 Cognitive Biases & Principles That Affect Your UX
Heuristics are cognitive shortcuts we take to make quick decisions. Product designers can utilize many of the hundreds of heuristics to increase the likelihood of their desired action.
Nir Eyal ⢠Hooked: How to Build Habit-Forming Products
Two of the most important characteristics of good design are discoverability and understanding.
Donald A. Norman ⢠The Design of Everyday Things
A cognitive bias is a systematic way that your innate patterns of thought fall short of truth (or some other attainable goal, such as happiness).
Eliezer Yudkowsky ⢠Rationality
UX paradoxes are a big deal because design principles are so obscure. To simplify the complex, we have to make them understandable, practical, and memorable. Of course, we might have to go beyond just a few design principles. No matter what we're designing for, whether it's inclusion or digital sustainability, we can always dig deeper into the more... See more