21: strategy- Vision: your inspiring picture of what everything looks likeStrategic framework: market we are going after, what success looks like and our big bets to win mktbreaking down the problem to understand who you are going after and what it takes to win themRoadmap:Work backwards from vision. What are we doing to get there (not a... See more

At Headspace back in 2016, we had established our product roadmap and success metrics and our mission and vision, but teams were still confused about why we were working on the projects we chose. Without that clarity, teams weren’t able to get several projects off the ground and had unproductive debates on what to build. I worked closely with a... See more

Mission → Vision → Strategy → Goals → Roadmap

1. Mission: What are we trying to achieve?


2. Vision: What does the world look like when we’ve achieved it?


3. Strategy: How will we achieve it?


4. Goals: How will we measure our progress towards it?


5. Roadmap: What do we need to build to get there?