The Personalization Wave, a Surge of Wildly Human-Intensive Non-Scalable Experiences, & Ideas of the Month

What we have long called the creator economy is evolving to become more of a “meaning economy,” where the creators and brands and experiences that engage us will do so through story, craft, and a deeper and more sophisticated sense of meaning. The creator economy was ultimately driven by content (enabled by ubiquitous access to content creation and... See more