The Passion Economy: Nine Rules for Thriving in the Twenty-First Century
There is a clear path for an entrepreneur or a small businessperson or working man or woman who wants to develop an entrepreneurial mind-set: look inside yourself and make a thoughtful assessment of your abilities, interests, particularities, and weaknesses. Do you love to work hard, every day, and put all distractions aside? Do you instead crave a
... See moreAdam Davidson • The Passion Economy: Nine Rules for Thriving in the Twenty-First Century
Paco Cantero PAPERLESS MOVEMENT®
Questions an entrepreneur should ask himself.
of services the client requested at a price that feels right; a lower tier, which subtracts some of the services but has the advantage of a lower price; and a higher tier at a higher price for far more access. This frames the pricing conversation with your clients, showing them that if they want to pay less, they will get less in exchange.
Adam Davidson • The Passion Economy: Nine Rules for Thriving in the Twenty-First Century
Ask yourself: What are the set of things I know how to do and who would benefit the most from those things? How much, in real dollar terms, would they benefit? How can I frame what I do so that those people clearly see that benefit and agree to a price based on value, not on old traditions that might no longer make any sense?
Adam Davidson • The Passion Economy: Nine Rules for Thriving in the Twenty-First Century
Paco Cantero PAPERLESS MOVEMENT®
I need to think how I can show to my clients the money they'll save by hiring me. Is there a formula I can use that is easy to understand and believe?
If you can focus on the core value you add and not the package it comes in, you can create new packages, new types of businesses that will profit in new ways.
Adam Davidson • The Passion Economy: Nine Rules for Thriving in the Twenty-First Century
Paco Cantero PAPERLESS MOVEMENT®
My approach.Each time, more andmore, I see my own business: MINDSET. A self-development service for CEOs, owners, and freelancers. People who feel lonely. My methodology will be based on 5+1.Coaching + Membership where I publish articles and short pills.
One of the first decisions for many businesses is the same one Eitan faced: whether to embrace a high-cost, high-margin strategy or a low-cost, high-volume one.
Adam Davidson • The Passion Economy: Nine Rules for Thriving in the Twenty-First Century
Paco Cantero PAPERLESS MOVEMENT®
First decision when creating a business.
one can’t simultaneously price a product high (because it’s of the top quality) and low (to attract more customers).
Adam Davidson • The Passion Economy: Nine Rules for Thriving in the Twenty-First Century
Paco Cantero PAPERLESS MOVEMENT®
Beware of this!!!!
Goldilocks market: big enough to make your business successful but small enough that you can dominate?
Adam Davidson • The Passion Economy: Nine Rules for Thriving in the Twenty-First Century
Jobs, he thought, aren’t things people like; they’re things people do so they can support their family and, if they’re lucky, fund some nice hobbies on the side.
Adam Davidson • The Passion Economy: Nine Rules for Thriving in the Twenty-First Century
Paco Cantero PAPERLESS MOVEMENT®
Good description of the wrong approach to jobs and work in general.
Value is a conversation. In the iconic marketplace, described by Adam Smith in his 1776 book The Wealth of Nations, price is determined by fierce competition. Many producers are creating the same goods and many buyers are looking them over. No buyer or seller controls the process. The price is the result of all those people haggling.
Adam Davidson • The Passion Economy: Nine Rules for Thriving in the Twenty-First Century
Paco Cantero PAPERLESS MOVEMENT®
Concept: Value