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So another important element of long-term retention is figuring out how to move your users along a learning curve. This developmental process—called ongoing onboarding—is similar to how you would learn any subject, such as an instrument or language or technical skill: by starting with small, simple objectives and then building on your mastery incre
... See moreMorgan Brown • Hacking Growth: How Today's Fastest-Growing Companies Drive Breakout Success
In order to successfully onboard a horizontal product, we need to increase their skill over time to keep up with their changing goals.
New users do not yet have the vocabulary to understand the appNew users do not yet have the vocabulary to understand the appImagine that you are in a foreign country where you don't speak the language. You're hungry ... See more
New users do not yet have the vocabulary to understand the appNew users do not yet have the vocabulary to understand the appImagine that you are in a foreign country where you don't speak the language. You're hungry ... See more
The hard problem of onboarding horizontal products
Onboarding doesn’t end after the user’s first interaction with the product. On the contrary, onboarding is ongoing: as users continue to engage with your product, they’ll discover more features and learn about new updates.
Gaby Goldberg • Onboarding 101 with OthersideAI
The lengthier your onboarding, the more important it is that it doesn't leave users empty-handed at the end.
Julian Shapiro • How to do user onboarding
Once you ship the new onboarding experience, that's not the end of the road. Onboarding should be treated like any other product feature. It should be continuously optimized and iterated on.