The Iron Law of the Market Market matters most; neither a stellar team nor fantastic product will redeem a bad market. Markets that don’t exist don’t care how smart you are.

a brilliant product with no market or execution is dead.

1. Momentum is a moat . As an optimistic entrepreneur, chief product officer focused on innovation, and especially as a leader of M&A for years, this is a lesson I have learned the hard way more times than I care to admit. When a product has escape velocity, it doesn’t even need to be the best product on the market to continue winning. This pains