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The only thing that matters
Product/market fit enables rapid growth, while the lack of it makes growth expensive and difficult. The concept of product/market fit originates in Marc Andreessen’s seminal blog post “The Only Thing That Matters.” In his essay, Andreessen argues that the most important factor in successful start-ups is the combination of market and product. His de
... See moreChris Yeh • Blitzscaling: The Lightning-Fast Path to Building Massively Valuable Companies
When you’re an early-stage startup founder, your job is clear—find “product:market fit” (Silicon Valley–speak for “a product that a significant portion of customers in your market love, use, and will pay for”), then scale.
Rand Fishkin • Lost and Founder: A Painfully Honest Field Guide to the Startup World
You can always feel when product/market fit isn’t happening. The customers aren’t quite getting value out of the product, word of mouth isn’t spreading, usage isn’t growing that fast, press reviews are kind of “blah,” the sales cycle takes too long, and lots of deals never close. And you can always feel product/market fit when it’s happening. The c
... See moreAndrew Chen • The Cold Start Problem: Using Network Effects to Scale Your Product
Getting to Product/Market Fit
Marty Cagan • INSPIRED: How to Create Tech Products Customers Love (Silicon Valley Product Group)
“The number one reason that we pass on entrepreneurs we’d otherwise like to back is their focusing on product to the exclusion of everything else. Many entrepreneurs who build great products simply don’t have a good distribution strategy. Even worse is when they insist that