The Only Prediction That Matters to Me as a Brand Strategist in 2025
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The Only Prediction That Matters to Me as a Brand Strategist in 2025
Your personal brand tells the story of who you are outside the products you sell, that helps your audience connect not just with your business, but also with you as a person. It helps people who don’t know you yet, buy into the reason behind what you do. It brings everything that you’re about together in a way that makes sense – both to you and to
... See moreWhen it comes to branding, I can’t emphasize how important it is to be yourself. Not in a lazy, lackadaisical kind of way, but purposefully and intentionally.
Decouple Your Professional and Personal Brands Cultivate Your Work Identity Foster Brand Consistency Position Yourself as a Thought Leader Maintain Your Authenticity Curate Your Social Media
As an expert in your space, you need a stage—a platform—to share your expertise and shine a light on your brilliance. Getting in front of people, consistently and constantly, and telling them what you do and how you do it is essential to establishing a profitable personal brand.