The Non-Needy Networking Process (How To Make High Value Connections)

In order to imagine where the future is headed, let’s first lay out the three main steps of connection building to examine how the physical and digital worlds fare at each:

• Discovery : you find someone you want to meet, or that person finds you 


• Connection : some initial contact is established


• Connection strengthening : further interactions st

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“The most effective networking strategy I’ve found has nothing to do with conferences, cocktail hours, cold emails, or any of the common ideas you hear.

1) Do interesting things.

2) Share them publicly.

Repeat those two strategies and you'll become a magnet. Like-minded people will come to you.”

Be really sure of the time commitment you ask from someone. Do you really need that much? “If your outreach is just, ‘Can I take you to lunch?’ that’s a big ask for a lot of people versus, ‘Hey, just thought I’d share with you this quick update about what I’m doing. No need to respond.’ The ‘no need to respond’ is a powerful tool. It sounds counter... See more

Do not send me anything longer than you would send to a crush. Some people email me six-paragraph essays about the time they saved a cat from a tree.

I find the most effective way to get someone's attention is to simply give, just like in dating. Hey, I noticed that you read this book on your website. I think you'd like this book too; it's pretty sh... See more

This might sound obvious but I think the key to success on social media is to be interesting, helpful, and genuine. The goal isn’t simply to acquire users and post content, but rather to build meaningful connections with people; connections that allow you to grow your reputation, gain people’s trust, and ultimately earn the right to share the thing

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