The New Generation of Online Culture Curators | The New Yorker

This recent surge of human-curated guidance is both a reaction against and an extension of the tyranny of algorithmic recommendations, which in the course of the past decade have taken over our digital platforms. Today’s automated social-media feeds deliver increasingly indistinguishable content now sometimes generated by artificial intelligence; i

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"Curators are the new creators, and as consumers, we’re going to be willing to pay someone with good taste to help us sort through the ever-growing mass of information at our fingertips."

Digital platforms are largely devoted to making users consume more, faster—think of TikTok’s frenetic “For You” feed or Spotify’s automated playlists. Curators slow down the unending scroll and provide their followers with a way of savoring culture, rather than just inhaling it, developing a sense of appreciation.