
The Metric Society: On the Quantification of the Social

signs of resonance: they show that the world is listening
Steffen Mau • The Metric Society: On the Quantification of the Social
how far online friends can be compared with offline ones, or how far likes really do (or can) represent a meaningful form of resonance.
Steffen Mau • The Metric Society: On the Quantification of the Social
Rosa himself argues that, while they may generate resonance, likes are not an example of a successful ‘appropriation’ of the world because the resonance is ‘artificial’.
Steffen Mau • The Metric Society: On the Quantification of the Social
The ‘game of socializing’ (Bauman & Lyon 2012:
Steffen Mau • The Metric Society: On the Quantification of the Social
Exhibitionism and self-promotion are much more accepted in social media, and the image cultivation practised there is very much akin to product advertising.
Steffen Mau • The Metric Society: On the Quantification of the Social
the separation of the individual through statistical recognition.
Steffen Mau • The Metric Society: On the Quantification of the Social
a permanent need to ‘be acknowledged, seen, addressed, affected and connected’.
Steffen Mau • The Metric Society: On the Quantification of the Social
Hartmut Rosa (2016),
Steffen Mau • The Metric Society: On the Quantification of the Social
In his view, social media undoubtedly serve to connect people, but are at best limited in their ability to generate ‘genuine’ and sustainable resonance experiences.