The Meta-Creator Ceiling

The pressure to perform and live up to the expectations of others is not a new social phenomenon — nor a bad one. **^^But the way it manifests at the internet’s global scale increases its intensity tenfold — especially for young people. The goal is no longer to simply live up to the high expectations of your parents and peers — online you could be ... See more

If you go too far off the beaten path of algorithmic consistency, you risk never being heard. You may never get enough cultural momentum to exist in any meaningful way. That is a real problem. But if you're too good at algorithmic optimization, you risk building a large audience without saying anything particularly original or important. Not to men... See more

Let me show you the four levels that separate content creators from category leaders:

Level 1: The Knowledge Trap

You're creating solid content—guides, posts, tutorials. But here's the uncomfortable truth: AI can now generate this content in seconds. Knowledge sharing alone won't set you apart

Level 2: The Experience Edge

This is where differentiatio... See more