The man who discovered media codes and how to resist them
buttondown.com
The man who discovered media codes and how to resist them
Code is how machines know what to do. Media is how humans know what to do.
The merging of personalisation and generation represents the ultimate optimisation for media production. Everybody satisfied, all of the time.
But such a simplistic optimisation overlooks the broader implications – those that differentiate entertainment from culture. They inspire a cascade of questions, such as how is human culture changed if we los
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