The Little Blue Book: The Essential Guide to Thinking and Talking Democratic
“This is about the overcrowding of YOUR schools. This is about emergency room chaos in YOUR hospitals. This is about the increase in YOUR taxes. This is about the crime in YOUR communities.” No, this is not beautiful language, but the politicians who used it reported heads nodding
Frank Luntz • Words That Work: It's Not What You Say, It's What People Hear
“A Democratic Party that is oriented toward attention seeking, toward picking fights, toward telling a simple story of big problems and clear villains, toward performing politics as much as talking about policy is a Democratic Party that would be a little more successful than the one we have. I should add, too, that this is a Democratic Party whose
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