The Invisible Conversation (Attention & Value)
The algorithm wants us to think bigger numbers always win. But could 1,500 of the right people be enough?
@Joshua Citarella and I started a podcast called "New Creative Era" earlier this year. The numbers (about 1,500 downloads per episode) were smaller than expected.
But after initial... See more
Yancey Stricklersubstack.comPicture this: one of your subscribers, sitting in a cubicle, checking their inbox, excited to see your latest article or newsletter. If you can create content that brightens their day, your content will become a powerful income source.
Mark Thompson • Content Infotainer: Transform Your Content And Build ALoyal Audience (Content Marketing In The Real World)
Content that has the potential to get attention, inspire action in your ideal customer, and contribute to your business growth has to add to the literature in your niche and not to the noise. Value doesn’t come from feeding your audience with free tips that everyone else is already saying. You provide value when you’re able to inspire a commitment
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