🟧 The internet’s distribution problem

"All parts of our economy were previously based on scarcity. In almost every case, that scarcity has disappeared. The way you win on the internet is to be the starting place where people go - Google, Facebook, these aggregators - or you're highly differentiated and you leverage the fact that you have zero distribution to reach anyone."

Perhaps the demise of traditional retail and media can be explained by the Internet offering better alternatives for curating your own community of like-minded people/products and removing most of the friction around connecting.