Saved by Timothy Shih
The Inside Story of Why Apple Bet Big on a Mixed-Reality Headset
First, I believe VR will be a major computing platform, as or more significant than the phone and PC were. Facebook should sell about 10 million Oculus Quests this year. The headset will continue to get smaller, lighter, higher res, more powerful, and with many more and better apps. This will drive exponential growth the same way it did with PCs an... See more
Chris Dixon • Words With Web 3’s King: An Interview With Chris Dixon
At the end of the presentation someone asked whether he thought they should do some market research to see what customers wanted. “No,” he replied, “because customers don’t know what they want until we’ve shown them.” Then he pulled out a device that was about the size of a desk diary. “Do you want to see something neat?” When he flipped it open, i... See more
Walter Isaacson • Steve Jobs
“One of the things that I hope to do—and that I hope we do in AR and VR—is influence the direction of the next computing platform to be more focused on the organizational principle, making it around people, rather than just tasks,”
Alex Kantrowitz • Always Day One
was willing to speak on the record for this story, preferring to let the work speak for itself—and to preserve the company’s fastidiously cultivated mythology. As a result, this is a story different from any other you’ve ever read about Apple. It is an oral history of Apple’s design, a decoding of the signature as told by the people who helped crea
... See moreMax Chafkin • Design Crazy: Good Looks, Hot Tempers, and True Genius at Apple
But when he came in the ID space, he was always really comfortable.” Jobs spent a lot of time in the studio, but when he was away, Jony used his absence as an opportunity to get work done for the absent master. “When he went away, we would do 150 to 200 percent more work,” Satzger explained. “It was a good chance to blast stuff out and put new work
... See moreLeander Kahney • Jony Ive: The Genius Behind Apple's Greatest Products
• 31:00 The aim is to bring the best parts across such as zero latency for your digital pen to respond, but then expanding the potential of what you can do now that you’re in a computing / virtual space.