Today’s music landscape is one defined by abundance and immediacy. In a chronically-online world, everything is overground immediately. Scenes have to work really hard to stay underground and even then, some eagle-eyed A+R or marketing person is going to see the buzz and try to bottle its essence for wider consumption. Underground never stays

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There is so much freedom to play and experiment in these shared non-monetized spaces, but the music industry is deeply broken and it is making music matter less, not at its core, but the consequence of diminishing its monetary value while placing the burden of popularity on broke artists means the whole thing feels like a demoralizing shakedown.... See more