The tyranny of the algorithm: why every coffee shop looks the same
This perception that culture is stuck and plagued by sameness is indeed due to the omnipresence of algorithmic feeds.
Kyle Chayka • Filterworld
Brands see a store with a cafe get popular and impersonate their bastardized idea of the formula they saw work for someone else, again choosing to ignore any context as to why it may have worked.
Mark Sabino • It’s All Sweetgreen
It’s been endlessly argued that algorithms influence too much of what we watch, listen to, read, and even think. Personal taste erodes while decision-making is outsourced to the platform. This globalization, platform persuasion, and general apathy has spilled over into all types of homogenization: the look of our coffee shops, cars, architecture, l
... See moreThe AirSpace cafés “are oppressive, in the sense that they are…
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Kyle Chayka • Filterworld
It’s not that these generic cafes are part of global chains like Starbucks or Costa Coffee, with designs that spring from the same corporate cookie cutter. Rather, they have all independently decided to adopt the same faux-artisanal aesthetic. Digital platforms like Foursquare are producing "a harmonization of tastes" across the world, Schwarzmann ... See more