The Group Chat Could Be So Much More

The group chat doesn’t have the same feeling of presence or provide an environment to interact with that in-person hangouts do.

Group chats where people spend time with their friends online, and so this is where the experiences should happen. Playing a game, watching a trailer, or reading an article with friends should be as easy as sending a message to them. Experiences should build on the group chat, not move away from it. 

Ideally digital experiences would be created where people are  communicating more, building bonds, and undergoing emotions like excitement, anxiousness, and disappointment. Ultimately, it provides the environment to create memorable moments and develop relationships with friends beyond what could happen in group chats.