Know what you want to stand out for, how you’re different, what you can do that no one else can that can’t be captured by an algorithm or simple market signals, at least not yet. 

There’s a market for almost everything. 

The most valuable things will always be the ones that are hardest to price.

In a world where we can outsource productivity to technology, the people who reap the biggest rewards aren’t those who work the fastest.

They’re the people who make things that are wonderful, original, weird, emotionally resonant, and authentic. As our feeds become flooded with instant, AI-generated content, the most dangerous thing you can do is pl... See more

The Great Differentiation is the race to be different. It is the salvation from slop.

For every action, there is an equal and opposite reaction. This is Newton’s Third Law of Motion. It is also an emergent Law of the Market.

Sameness has never been cheaper.

Websites look the same. Writing reads the same. Hype videos hype the same.

Copying is free and ... See more