The Email Lifeline: How to Increase Your E-Mail Marketing Profits by 300% Using a Simple Formula
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The Email Lifeline: How to Increase Your E-Mail Marketing Profits by 300% Using a Simple Formula
JOB FUNCTION #2 — EDIFY AND CREATE EXPECTATION
Now, let’s move to the second most important part: The content of the Email.
Likewise, here are some rules to always keep in mind, courtesy of SendLane CEO, Jimmy Kim: 1. Use no more than 3 punctuation marks in your subject line. 2. Never start the subject line with a number or a punctuation mark. 3. Avoid the word “Guaranteed” at all costs. 4. Limit capitalizing all the letters of any word. 5. Completely avoid using the
... See moreSo, what are the two rules that can create the best subject line?
Step #1: Find the prominent blogs.
You get the point. Anything that implies a negative emotion creates a bit of a scandal. It’s different. Fun. Interesting and intriguing. And people open these Emails.
since I’ve implemented the Email Lifeline model, my results have not only stopped dropping, they’ve actually begun to go up over time!