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The Design Of Everyday Things
Designers need to focus their attention on the cases where things go wrong, not just on when things work as planned. Actually, this is where the most satisfaction can arise: when something goes wrong but the machine highlights the problems, then the person understands the issue, takes the proper actions, and the problem is solved.
Don Norman • The Design of Everyday Things
Change by Design: How Design Thinking Transforms Organizations and Inspires Innovation
amazon.com
“You are designing for people the way you would like them to be, not for the way they really are.”
Don Norman • The Design of Everyday Things
“The problem with the designs of most engineers is that they are too logical. We have to accept human behavior the way it is, not the way we would wish it to be.”
― Donald A. Norman, The Design of Everyday Things
