The Content Trap
We are so focused on evaluating our social networks and broadcast platforms from a distribution perspective that we often forget to analyze the other side of the two-sided content marketplace: creation. But our current internet culture is as much driven by frictionless distribution as it is by frictionless creation.
Tal Shachar • More of the Same
Let me show you the four levels that separate content creators from category leaders:
Level 1: The Knowledge Trap
You're creating solid content—guides, posts, tutorials. But here's the uncomfortable truth: AI can now generate this content in seconds. Knowledge sharing alone won't set you apart
Level 2: The Experience Edge
This is where differentiatio... See more
Level 1: The Knowledge Trap
You're creating solid content—guides, posts, tutorials. But here's the uncomfortable truth: AI can now generate this content in seconds. Knowledge sharing alone won't set you apart
Level 2: The Experience Edge
This is where differentiatio... See more
Max Bernstein • How to Build the Frameworks That Shape Industries
