The Brand Gap: How to Bridge the Distance Between Business Strategy and Design

Wanda Grimsgaard How strategic use of design can increase brand value

Creative Strategy and the Business of Design

Douglas Davis

amazon.com
Cover of Creative Strategy and the Business of Design

Creating a Brand Identity: A Guide for Designers: (graphic Design Books, LOGO Design, Marketing)

Catharine Slade-Brooking

amazon.com
Cover of Creating a Brand Identity: A Guide for Designers: (graphic Design Books, LOGO Design, Marketing)