The ongoing collapse of advertising revenue within the creative media landscape certainly exacerbates the issue, with publications forced to rely on reader subscriptions, sponsored content, or pay-for-play coverage to fund their platforms – two out of three of which limit any negative feedback almost entirely.

Businesses are dropping ad spend fast. April @tryramp spend data showed 54% froze or cut budgets with retail leading at 61%. A similar pullback is reflected in TV ads, as w/ Meta and Google too (conflicting w/ reporting to date). The trend is clear: folks are bracing for impact https://t.co/38CSK967Ib