The Art & Business Of Ghostwriting: How To Make $10,000+ Per Month Writing For Other People Online

Stories, in and of themselves, are rarely interesting (let alone valuable) to the reader. What makes a story interesting is when the story is used as an example to drive home the point you are making.

(The ideal scenario is to have a $1.5M agency where you take home $1M/year and all your costs and salaries are covered by the other $500k. A boutique agency operating at a 60-70% margin is

Clients are not buying your ability to “write words.” They are buying your ability to write the RIGHT words—which means they are buying your knowledge within a niche, and your expertise creating a specific asset.

what separate Premium Ghostwriters from burned-out, underpaid freelance writers: 3 business growth levers: Time, Units, Cost Clients value “outcomes” more than “things.” The highest-paid ghostwriters are more like “business consultants.” Your goal is to (eventually) get paid in Credibility, Upside, and Efficiency. He or she who frames the problem o

Question #1: “What was it like the first time you…?”

The most valuable opportunities don’t flow to “ghostwriters.” They flow to writers who also ghostwrite.

Our pitch was simple: if you are someone with true expertise, you probably don’t have time to share your insights, stories, and perspectives online. Why? Because you’re too busy building companies, leading teams, creating systems, and developing products.

Question #4: “If you were to walk someone through how to do this, what would the steps be…?”

To be blunt: most people who aspire to build personal brands aren’t really interested in being known for any meaningful contribution they make to the world, or their industry. They’re just interested in being known, period. (Sort of like a reality TV star—famous for being famous.)