
The Alter Ego Effect: The Power of Secret Identities to Transform Your Life

You’ve just admitted what you want. Good. Now, do you feel a strong emotional pull toward what you want? Do you feel so motivated to go on this quest that nothing will stop you, nothing will get in your way? Does it have meaning?
Todd Herman • The Alter Ego Effect: The Power of Secret Identities to Transform Your Life
What you want is to feel confident around strangers
For Anthony, he got caught up in worrying about the criticism more than he wanted the adulation. The more the spotlight was placed on Anthony, the more he shrank from its glare.
Todd Herman • The Alter Ego Effect: The Power of Secret Identities to Transform Your Life
Just as superheroes only need and use specific superpowers for their worlds, we only need to use specific superpowers, too.
Todd Herman • The Alter Ego Effect: The Power of Secret Identities to Transform Your Life
One of the most influential tribes we’re a part of is our family.
Todd Herman • The Alter Ego Effect: The Power of Secret Identities to Transform Your Life
Every time you engage with your Totem or Artifact, you’re psychologically calling forth everything your Alter Ego embodies, from the traits you’ve selected to the backstory you’ve created to the mission you’re on.
Todd Herman • The Alter Ego Effect: The Power of Secret Identities to Transform Your Life
“Before you go on the field, take one of these little pills and imagine it contains the Superpower characteristics you want to Activate. But don’t just pop it in your mouth. I want you to pause for a moment and really be deliberate about who is going to show up on the field.”
Todd Herman • The Alter Ego Effect: The Power of Secret Identities to Transform Your Life
“The mind is its own place, and in itself can make a heaven of hell, a hell of heaven.”
Todd Herman • The Alter Ego Effect: The Power of Secret Identities to Transform Your Life
So why not have a healthy relationship with that experience? It doesn’t mean you accept failure as an identity. It simply means you don’t let it define you and you know you’re gaining more wisdom with every attempt.