that is– to be smaller, more opinionated, and to have exceptional execution. udara
Saved by Yanis Markin and
that is– to be smaller, more opinionated, and to have exceptional execution. udara
Specific is a kind of bravery Specific means accountable. It worked or it didn’t. It matched or it didn’t. It spread or it didn’t. Are you hiding behind everyone or anyone? You’ll never be able to serve everyone, which is comforting, since you’re less likely to be disappointed when it doesn’t happen. But what if you committed to the smallest viable
... See moreSeth Godin • This is Marketing: You Can’t Be Seen Until You Learn To See
If you seek extraordinary performance, focus on what you know very well, do your homework, have conviction and take a stand. It’s the right way to build a product, to build a company — and to be an exceptional investor.
Mike Speiser • Why Diversification Results In Mediocrity
- How can you tailor a general skill for your market—what I call “niching down”—or add to what is being sold successfully in your target magazines? Think narrow and deep rather than broad.