that is– to be smaller, more opinionated, and to have exceptional execution. udara
Saved by Yanis Markin and
that is– to be smaller, more opinionated, and to have exceptional execution. udara
Telling the heart of a story with fewer topics implies focus. It implies lack of unneeded subplots. It implies a more organized and precise writerly mind. It implies experience.
Jodie Archer • The Bestseller Code: Anatomy of the Blockbuster Novel
Start with a Focus.
Sunil Gupta • Driving Digital Strategy: A Guide to Reimagining Your Business
Find a balance between accuracy and expression, between tradition and experimentation, between direction and discovery
A FAST, AGILE, ADAPTABLE ORGANIZATION THAT MAKES THE IMPORTANT THINGS HAPPEN NOW
John Spence • Awesomely Simple: Essential Business Strategies for Turning Ideas Into Action
The goal is to be known to the smallest viable audience.
Seth Godin • This Is Marketing: You Can't Be Seen Until You Learn to See
It’s what makes it come alive.
Ian Frisch • Magic Is Dead: My Journey into the World's Most Secretive Society of Magicians
specific constituency, and we think that’s great. But they are, at the same time, likely limiting the size of the opportunity.