Tech is Going to Get Much Bigger
THE $100 TRILLION OPPORTUNITY
Mustafa Suleyman • The Coming Wave: Technology, Power, and the Twenty-first Century's Greatest Dilemma
Is the tech moving away from atoms toward bits? The more dematerialized a technology, the more it is subject to hard-to-control hyper-evolutionary effects. Areas like materials design or drug development are going to rapidly accelerate, making the pace of progress harder to track.
Mustafa Suleyman • The Coming Wave: Technology, Power, and the Twenty-first Century's Greatest Dilemma
But again, tech will change everything, but once the dust has settled the questions that matter will mostly be retail questions, not tech questions. What’s the product, how do you know about it and how do you get it? Those are retail, brand and marketing questions.