The Best Product? A Great Team

The less-famous history of an ultra-famous icon captures one person’s evolution toward this balance. During Steve Jobs’s first stint at Apple, he called his loonshot group working on the Mac “pirates” or “artists” (he saw himself, of course, as the ultimate pirate-artist). Jobs dismissed the group working on the Apple II franchise as “regular Navy.

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Jobs had a genius for building group identity. He handed out distinctive T-shirts and offered such childish but effective incentives as buying pineapple pizza for everyone if they completed a particularly difficult task by a certain time. He shrouded their work in mystery, insisting that no outsider be told what they were up to. The Macintosh was t

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Steve Jobs explain Management by Values

Key takeaways:

• Finding great people is the most important lesson in business due to the large variance in quality.

• Great people are often missionaries, not mercenaries.

• Individual contributors can be phenomenal even when management and culture is poor.

• Passion for the company can be a motivating factor for

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But even though Jobs’s style could be demoralizing, it could also be oddly inspiring. It infused Apple employees with an abiding passion to create groundbreaking products and a belief that they could accomplish what seemed impossible. They had T-shirts made that read “90 hours a week and loving it!” Out of a fear of Jobs mixed with an incredibly st... See more

The product manager is the voice of the customer. The person sitting there asking „does this make sense for the customer?“, „are we saying / delivering the right things?“, „are we confusing them?“, „how do our customers considering our product compared to competitors?“. For every single customer touchpoint.

You need a small 2-3 Person teams that ma... See more