Tao of Twitter

My goal with this

What to Tweet

In an always-on, real-time, global world of business communications, the priority is on human interaction that leads to connections. Connections lead to awareness. Awareness leads to trust. Trust is the ultimate catalyst for business benefits, as it always has been. I devote a chapter to each of these

Like any business relationship,

Moments

content, and helpfulness.

The second most important advice I can provide is to get in the habit of sharing. You’re already reading for much of the day, right? Nearly every newspaper, magazine, blog, and video service allows you to share the content by clicking a Tweet button right on the page you’re reading. When

Helpful Ideas to Be Helpful Here are some ways to demonstrate true helpfulness to others and engage in a way that builds relationships:

User-Generated Content