
Sustana

When the living metrics for business match the ambition of Janine Benyus’s Ecological Performance Standards for cities, then companies will ask themselves not simply ‘how we can do no harm’ but ‘how can our enterprise be as generative as a giant redwood forest?’ And with that leap of ambition – among businesses, among cities, and among nations – we
... See moreKate Raworth • Doughnut Economics: The must-read book that redefines economics for a world in crisis
we have plenty of “arteries”—ways for products to flow from the heart of manufacturers into the body of the economy—but we need “veins” as well, ways to return the products so that their materials can be purified and reused.
Janine M. Benyus • Biomimicry
Rex Woodbury • Building the Sustainable Economy 🌱


How might Patagonia involve us, beyond just selling us less damaging stuff? Such an approach would not challenge everything the company does; rather, it would reframe it, and as a result open up so much more. The emphasis would be on maximising connection, inspiration, and participation. For example, the Footprint Chronicles might be refocused to g
... See moreJon Alexander • Citizens: Why the Key to Fixing Everything is All of Us
Sway Seaweed Packaging
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