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Superhuman

Traction is growth. The pursuit of traction is what defines a startup.

Gabriel Weinberg • Traction: How Any Startup Can Achieve Explosive Customer Growth

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Lenny Rachitsky • What It Feels Like When You've Found Product-Market Fit

Thumbnail of The emerging startup playbook

Kyle Poyar • The emerging startup playbook

Thumbnail of Paid Users: Full Slide Deck

Having a product your early customers love but no clear way to get more traction is frustrating. To address this frustration, spend your time building product and testing traction channels – in parallel

Superhuman

Gabriel Weinberg • Traction: How Any Startup Can Achieve Explosive Customer Growth

Lenny Rachitsky • What It Feels Like When You've Found Product-Market Fit

Kyle Poyar • The emerging startup playbook

Paid Users: Full Slide Deck

Gabriel Weinberg, Justin Mares • Traction: A Startup Guide to Getting Customers