Naive Weekly | Kristoffer | Substack

A succinct elevator pitch for your newsletter is much more marketable than being a whole person who communicates their ideas via blog. That said, some people, including me, market their blog as a publication dealing in existentialism and philosophy and the chronicles of life in the world today, which leaves room for your perspective to change as... See more

Your newsletter needs to be built around what I call your "Writing Truth" -- something you can write about authentically because you've lived it.