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Martin Weigel
- Having a coherent strategy—one that coordinates policies and actions. A good strategy doesn’t just draw on existing strength; it creates strength through the coherence of its design. Most organizations of any size don’t do this. Rather, they pursue multiple objectives that are unconnected with one another or, worse, that conflict with one another.
Richard Rumelt • Good Strategy/Bad Strategy: The difference and why it matters
strategy process described here is not an exercise in budgeting or goal setting. Many strategy development “exercises” fail because groups underestimate the practical managerial difficulties of translating strategic ideas and analyses into action.
David H. Maister • Managing The Professional Service Firm
It’s increasingly clear to me that a consultant that can help shape the narrative of an organization can have real impact on everything from the brand’s position in culture to the way product teams prioritize and ship features.
In this age of audience first brands, smart leaders are realizing the power of writing and the power of creating an ongoing... See more
In this age of audience first brands, smart leaders are realizing the power of writing and the power of creating an ongoing... See more