
Strategy in an Age of Uncertainty

THE ART OF STRATEGY: Steps Towards Business Agility (LEADERSHIP AND STRATEGY FROM FIRST PRINCIPLES)
amazon.com
Does your organization regularly make aspirational and bold bets to deliver an outsized impact? Does it have a portfolio of ideas to diversify risks? And does the company have mechanisms to regularly defund and close initiatives that don’t work?
Ilya Strebulaev • The Venture Mindset: How to Make Smarter Bets and Achieve Extraordinary Growth
Entrepreneur, CEO and keynote speaker Margaret Heffernan puts it best. In an uncertain world – whether from pandemics, political shocks or tech disruption – the classic ‘forecast-plan-execute’ model doesn’t work. She calls for adaptability over certainty, experimentation over control. She talks about optionality and building systems that flex,
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